Launch a furniture or home decor ecommerce in 45 days

DeqVision is the all-in-one growth partner for home & garden online stores. We build the identity, Shopify store, messaging and tracking foundation needed to launch online.

Home Ecommerce

Furniture Discount UK Brand Redesign

From a cluttered marketplace identity to a premium, cohesive brand
1
Web Redesign
1
Design System
3
Logos

Furniture & Home Retail

Turn Product Knowledge into Conversions

From weak online presence to record-breaking sales growth
416
New customers acquired
57%
Revenue increase
14
ROAS

Your products may be ready. Your online presence may not be.

Furniture and home decor buyers take their time. They compare quality, materials, dimensions, reviews... If your brand or website does not answer those questions, customers leave before they ever get close to buying.

Who is our 45-day launch for:

You have a showroom, but online does not reflect your business.

Your showroom and service already give customers a reason to buy. But without an ecommerce store, you are limited to the people who can find and visit you.

You are launching a new furniture or home decor business.

You have the products, suppliers and ambition. But you need the identity, messaging and Shopify store that will give the brand credibility from day one.

Your current business has hit its ceiling.

The visual identity feels dated. The website is hard to manage. The message is unclear. You know the business is better than the way it currently looks online.

Why most furniture launches
look good but do not sell.

Most furniture businesses do not struggle because the products are poor.

They struggle because the launch is disconnected:

No clear positioning, messaging or web strategy

Vague website/design copy and weak product information

No understanding of how furniture customers buy

Managing everything in-house with no marketing experience

What's included?

Shopify Website

We build a Shopify store that makes it easy for customers to understand your products, trust your business and take the next step towards purchase. This includes the core pages, product and collection setup, mobile optimisation and website copy for the agreed pages.

Visual Identity

We create a complete visual identity that makes your furniture business look credible from day one. This includes your logo, fonts, colours, visual elements and clear guidelines so everything looks consistent across your website and future marketing.

Business Messaging

We define how your business should be positioned, what makes it worth choosing and how to communicate that clearly. Your customers will understand what you sell, who it is for and why they should trust you.

Design Lines

We create the design direction that connects your identity to the website. From the homepage to product and collection pages, every key layout is designed to feel consistent, clear and built for furniture customers.

Conversion Tracking

We set up GA4 and Meta Pixel tracking so you can measure what customers do on your website from the moment it launches. You will have the data foundation needed to make smarter decisions before investing more into customer acquisition.

Three Work Sessions

We keep the project moving through three focused meetings: kick-off, visual identity direction and website review before launch. You stay involved in the decisions that matter, without getting pulled into unnecessary calls or slow feedback cycles.

What is included?

Shopify Website

We build a Shopify store that makes it easy for customers to understand your products, trust your business and take the next step towards purchase. This includes the core pages, product and collection setup, mobile optimisation and website copy for the agreed pages.

Visual Identity

We create a complete visual identity that makes your furniture business look credible from day one. This includes your logo, fonts, colours, visual elements and clear guidelines so everything looks consistent across your website and future marketing.

Business Messaging

We define how your business should be positioned, what makes it worth choosing and how to communicate that clearly. Your customers will understand what you sell, who it is for and why they should trust you.

Design Lines

We create the design direction that connects your identity to the website. From the homepage to product and collection pages, every key layout is designed to feel consistent, clear and built for furniture customers.

Conversion Tracking

We set up GA4 and Meta Pixel tracking so you can measure what customers do on your website from the moment it launches. You will have the data foundation needed to make smarter decisions before investing more into customer acquisition.

Three Work Sessions

We keep the project moving through three focused meetings: kick-off, visual identity direction and website review before launch. You stay involved in the decisions that matter, without getting pulled into unnecessary calls or slow feedback cycles.

Other Agencies

Treat furniture like any other ecommerce category

Start with a generic Shopify theme and AI-generated texts

Build the website before clarifying the business

Handover brand, website and tracking to separate people

Focus on getting a site live, not making it ready to sell

DeqVision

Focus primarily on furniture and home decor businesses

Understand how customers buy high-consideration home products

Build the visual identity, messaging and Shopify store as one system

Set up products, collections, GA4 and Meta Pixel before launch

Give you a business that looks credible and is ready to sell online

Launch your ecommerce business in 45 days

Fill out the form below and book in a call with our team on the next page.

FAQ

Questions before you launch.

Everything you need to know about the 45-day launch programme.

Is this only for new businesses?

No. The programme is built for established showroom businesses moving online, new furniture and home decor businesses launching from scratch, and existing businesses that need a new identity and Shopify website.

Do you manage paid ads within the 45 days?

This package creates the business, store and tracking foundation needed to run customer acquisition properly. Ongoing paid-ad management is not included unless it is agreed separately.

Do I need product photography ready?

Yes. You need to provide product information, photography and other content required for the website. We will confirm what is needed during kick-off so the project can move quickly.

What happens after I enquire?

You will see a short video explaining the programme and next steps. If the project looks like a fit, you can book a call with our team immediately.

Can you complete the project in exactly 45 days?

We can deliver the agreed scope within 45 days when we receive the required access, content, product information and feedback on time. Delays in client inputs can affect the timeline.

Is the Shopify store built from a generic template?

Shopify is the platform, but the design direction, structure, copy and product journey are built around your business and customer. This is not a generic furniture template with your logo added.